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KPI (Key Performance Indicator)

Glossary

What is KPI (Key Performance Indicator)

Key Performance Indicator is measurable business target to achieve that uses generally used metrics to define this goal.

Key Performance Indicator (KPI) is often confused with performance metrics, but this is a mistake. KPI itself is a traget, for instance, if you need to boost sales by 10% in 3 months, that is a KPI, but to measure sales growth you use certain metrics. Thus, KPI is the easiest way to define business goals in a measurable way.

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